The 180 Pulse
With thought-provoking articles covering varied domains, 180DC SRCC aims to create student leaders through a holistic learning experience.
Read to take a deep dive into looking at world issues from the eyes of a consultant.
BUSINESS AND FINANCE
Surge in Festive Sales in India: Sustainable Growth or Seasonal Distortion
India’s festive season has evolved from a cultural celebration into one of the country’s most powerful economic events. Diwali sales today are driven not just by tradition, but by flash discounts, influencer marketing, and easy credit, turning celebration into consumption at scale.
In just four years, online festive sales have jumped from ₹72,000 crore to nearly ₹1.2 lakh crore. While the numbers look impressive, they raise an important question: is this surge a sign of sustainable economic growth, or a seasonal distortion powered by emotion, FOMO, and deferred payments?
As social media shapes buying behaviour and Buy Now, Pay Later normalises debt-led consumption, festive spending increasingly reflects psychological and financial fragility beneath its glittering surface.
Discover the full story in Vyom’s article.
When Growth Takes Off but Profits Don’t: The Indian Airline Story
India’s aviation sector is soaring in passenger numbers, aircraft orders, and demand, but profits remain stubbornly grounded. Despite growth in air travel, most Indian airlines continue to struggle financially, revealing a paradox at the industry’s heart.
At the core lie structural challenges: aviation turbine fuel accounting for nearly half of operating costs, a tax regime that keeps ATF outside GST, dollar-denominated lease and maintenance expenses, and some of Asia’s highest airport charges. Add to this a fiercely price-sensitive market, fare wars, and limited ancillary revenues, and growth alone no longer guarantees profitability.
IndiGo stands out as the rare exception, proving disciplined cost control, scale, and financing can still deliver profits.
Explore the full analysis in Ananya Khosla’s article.
The Investor’s Dilemma: Loud Lies vs. Quiet Truths
Sustainability has become a central metric of corporate value, creating a governance paradox: Why is environmental progress obscured by either exaggeration or deliberate non-disclosure? Trillions in capital pursue ESG criteria, yet the market is destabilized by two opposing yet detrimental forces: Greenwashing and Greenhushing.
Greenwashing is the conspicuous misrepresentation of claims, exemplified by scandals like the Volkswagen “Clean Diesel” fraud. Conversely, Greenhushing is the cautious suppression of verifiable achievements, driven by the fear of regulatory scrutiny and litigation. This asymmetry undermines investor confidence and stalls collective climate action.
Check out in Agam’s article as she dives deep into this subject
SCIENCE AND TECHNOLOGY
Is Choice an Illusion in the Age of Recommendation Algorithms?
What if the choices we think we’re making online aren’t really ours?
From Netflix’s “Top Picks for You” to YouTube’s autoplay and TikTok’s endless scroll, recommendation algorithms are quietly shaping what we watch, listen to, and even believe. On the surface, it feels like freedom. In reality, our digital paths are being curated behind the scenes with profit, not preference, as the compass.
Read this article by Aarushi Goyal as she unpacks how algorithms engineer our decisions, blurring the line between free will and programmed behaviour. It explores whether “choice” in the digital age is a genuine act of agency or an illusion created by invisible systems.
Is Smartphone Innovation Dead?
Smartphone innovation isn’t what it used to be. While foldables, AI tools, and high-megapixel cameras may seem exciting, most of today’s upgrades feel more like tweaks than true transformations.
With users holding on to their devices longer and annual launches becoming increasingly predictable, a question arises is real smartphone innovation fading? What defines meaningful innovation in today’s mobile era? Are we nearing the end of the smartphone’s dominance, or on the verge of something entirely new?
Explore these pressing questions in Aryan Maheshwari’s article as he examines the stagnation in smartphone evolution and the emerging promise of smart wearables and multimodal AI could this be the beginning of a new tech era?
Industrial Metaverse: The Latest Game-Changer for Businesses?
The Industrial Metaverse is no longer a buzzword, it’s a real, transformative force in global business. As Industry 4.0 evolves, companies like Siemens, BMW, and FIAT are leveraging digital twins, AR/VR, and real-time simulations to redesign everything from production floors to customer interactions.
What sets the industrial metaverse apart from the consumer metaverse? What technologies are enabling this shift, and how close are we to a fully immersive industrial future?
Discover the diverse use cases, strategies, and technologies shaping the Industrial Metaverse landscape. Check out Aditya Dalmia’s article as he explores how innovations like smart factories, digital twins, and real-time simulations are impacting businesses and their potential to transform operations and drive growth across industries.
ECONOMIC AND PUBLIC POLICY
The Economics of Solitude: Can Isolation Become a Commodity?
Loneliness is no longer just a social issue, it has evolved into a rapidly expanding economic sector. From AI companionship models and micro-therapy apps to rent-a-friend platforms, the “Loneliness Economy” monetises emotional need and offers temporary relief at a cost. With U.S. employers losing up to $460 billion annually due to loneliness-related absenteeism, solitude has become both a public health crisis and a commercial opportunity.
Yet the rise of these services reveals a deeper structural problem. Modern labour systems create time poverty, unstable schedules, and fragmented communities, while inequality erodes trust and social connection. As people struggle to form meaningful relationships, paid emotional labour fills the gap but often heightens shame and detachment.
Addressing this crisis requires more than digital solutions. Ethical AI regulation, labour reforms, and social-impact business models are critical to restoring human connection. The economics of solitude ultimately reflects the health of society itself.
Discover the full story in Nikhil’s article.
Has Sustainable Financing Stopped Going Green Under Trump?
The debate around sustainable financing took a sharp turn during the Trump administration as environmental priorities clashed with a renewed focus on traditional industries.
Many investors questioned whether green finance had lost its momentum as federal policies shifted towards deregulation, fossil fuel expansion and reduced climate oversight. Yet sustainable financing did not disappear.
Instead, it adapted by relying more heavily on market forces, shareholder activism and global commitments outside the federal sphere. While the pace slowed in some sectors, the broader transition towards responsible investment continued to gain strength, driven largely by long term risk assessments and investor expectations.
Read this article by Feuli Badoni to discover the full story.
How Shifting Immigration Policies Are Redrawing America’s Economic Future?
For centuries, the “American Dream”, fueled by immigrant labor and innovation was the bedrock of U.S. economic growth.
Now, a seismic policy shift is underway. With calls to “Make America Great Again” (MAGA), policies like stricter border enforcement and a proposed $100,000 fee for the crucial H-1B skilled visa are fundamentally challenging this history.
But at what cost? While proponents argue these restrictions protect American jobs, the truth is more complex. Is the U.S. sacrificing the younger workforce it desperately needs to support a rapidly ageing population? With sectors like healthcare heavily relying on foreign talent, will these changes lead to crippling labour shortages and stunt innovation?
Find out in Kabir’s article and discover the entire story.
Philosophy and Psychology
Agile Theatre: Is ‘Doing Agile’ Different From ‘Being Agile’?
Many organisations claim to be “Agile” yet day-to-day reality often looks like long status meetings, rigid hierarchies, and box-ticking rituals. This gap between intention and execution is what experts call Agile Theatre: the performance of Agile practices without internalising Agile principles.
This article explores the critical distinction between doing Agile and being Agile. While the former focuses on surface-level rituals and frameworks, the latter demands a deeper cultural and psychological shift, one that embraces uncertainty, empowers self-organising teams, and prioritises outcomes over outputs.
By examining behavioural barriers, leadership mindsets, and consulting applications, the piece argues that true agility is less about perfect execution of frameworks and more about adaptability, learning, and continuous improvement.
Read Aradhya Madan’s article, to understand why mindset not methodology is the real differentiator.
Asymptote of Enough
What if the real burnout isn’t just in our bodies but in our idea of success? From school report cards to job promotions, we are conditioned to chase more — more success, more visibility, more validation. But at what cost?
This article explores how the modern rat race driven by unexamined ambition and constant comparison is taking a toll on our well being, purpose, and peace.
Is it time to redefine what enough really means?
Read this insightful article by Jahnvi Bansal as she questions the existing systems and offers a path toward more meaningful metrics of success.
The Halo and Horn Effects: How One Trait Shapes Our Judgments
Our initial impressions often hold more power than we realise. A firm handshake, articulate speech, or a confident introduction can lead us to overestimate a person’s abilities. Conversely, a single misstep may unfairly overshadow their true potential. These cognitive shortcuts, known as the Halo and Horn effects, deeply influence our decisions in workplaces, classrooms, and even the marketplace.
Such biases can result in unfair hiring, skewed evaluations, and poor consumer choices. But with greater awareness and structured methods like blind assessments, rotational reviews, and self-reflection, we can reduce their impact and make more objective, evidence-based judgments.
In this piece, Chinmay Chirag explores how one trait can shape our entire perception of a person and shares clear, actionable ways to overcome these hidden biases in high-stakes environments.











