Quizzicle
Quizzicle, our newest initiative focuses on testing your consulting and analytical skills.
Put your best foot forward and unlock your potential.
We upload new quizzes every Monday!
expert
A Dive Into The Multiplex Industry
Unlocking the Reel Magic: Dive into the heart of India’s Multiplex Industry!
The Indian Multiplex Industry, once a vibrant hub of cinematic experiences, found itself on an unprecedented and volatile trajectory in response to the global COVID-19 pandemic and the subsequent surge in OTT (Over-The-Top) platforms. This period spurred rapid adaptation to changing consumer behaviour and innovative strategies to address challenges in the evolving entertainment sphere.
Check the report to explore the reel trends, analyse the factors fuelling its growth, decode the cost and revenue model, and join the guesstimate game as we navigate the celluloid landscape of success!
Continuing failure of Ed-Tech
The Ed-Tech industry which gained immense popularity during the COVID-19 pandemic is now on the threshold of failure. From being a supplementary mode of education to a primary one during the pandemic days, the industry is now coming to terms with reality. Well known companies like Unacademy laid off 600 employees and Vedentu another 200. Despite the fact that most of these companies are well funded and have high valuations they have not been able to perform well. They are facing problems of low enrollment rates and numerous complaints from the existing customers. The question this poses is that Ed-Tech’s were simply a necessity during an unusual time in human history and with things back in order, the limitations of virtual learning are finally exposed.
Dive deeper into this article to analyse the trends and the reasons behind the rise and fall of Ed-Tech startups and if they do have a future in the Indian scenario.
Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect
The Veblen Effect, coined by economist Thorstein Veblen, delves into the phenomenon where consumers gravitate towards costlier goods, associating higher prices with enhanced quality and social status. Rooted in conspicuous consumption, this behavior was initially observed in the upper class but has permeated all socioeconomic levels. The price-quality heuristic, a mental shortcut, reinforces this tendency, contributing to overpricing and irrational purchases.
This article by Sharanya Tulsyan remarkably navigates these dynamics and traps that consumers fall prey to while making purchase decisions. This economic anomaly is further explored through examples of social experiments, like the FRAGO Italia perfume launch and the Chivas Regal 18 whisky experiment, which underscore the widespread influence of the Veblen Effect.
Read on as Sharanya Tulsyan uncovers this twisted psychology in her article – Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect.
ADVANCED
A Dive Into The Multiplex Industry
Unlocking the Reel Magic: Dive into the heart of India’s Multiplex Industry!
The Indian Multiplex Industry, once a vibrant hub of cinematic experiences, found itself on an unprecedented and volatile trajectory in response to the global COVID-19 pandemic and the subsequent surge in OTT (Over-The-Top) platforms. This period spurred rapid adaptation to changing consumer behaviour and innovative strategies to address challenges in the evolving entertainment sphere.
Check the report to explore the reel trends, analyse the factors fuelling its growth, decode the cost and revenue model, and join the guesstimate game as we navigate the celluloid landscape of success!
Continuing failure of Ed-Tech
The Ed-Tech industry which gained immense popularity during the COVID-19 pandemic is now on the threshold of failure. From being a supplementary mode of education to a primary one during the pandemic days, the industry is now coming to terms with reality. Well known companies like Unacademy laid off 600 employees and Vedentu another 200. Despite the fact that most of these companies are well funded and have high valuations they have not been able to perform well. They are facing problems of low enrollment rates and numerous complaints from the existing customers. The question this poses is that Ed-Tech’s were simply a necessity during an unusual time in human history and with things back in order, the limitations of virtual learning are finally exposed.
Dive deeper into this article to analyse the trends and the reasons behind the rise and fall of Ed-Tech startups and if they do have a future in the Indian scenario.
Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect
The Veblen Effect, coined by economist Thorstein Veblen, delves into the phenomenon where consumers gravitate towards costlier goods, associating higher prices with enhanced quality and social status. Rooted in conspicuous consumption, this behavior was initially observed in the upper class but has permeated all socioeconomic levels. The price-quality heuristic, a mental shortcut, reinforces this tendency, contributing to overpricing and irrational purchases.
This article by Sharanya Tulsyan remarkably navigates these dynamics and traps that consumers fall prey to while making purchase decisions. This economic anomaly is further explored through examples of social experiments, like the FRAGO Italia perfume launch and the Chivas Regal 18 whisky experiment, which underscore the widespread influence of the Veblen Effect.
Read on as Sharanya Tulsyan uncovers this twisted psychology in her article – Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect.
INTERMEDIATE
A Dive Into The Multiplex Industry
Unlocking the Reel Magic: Dive into the heart of India’s Multiplex Industry!
The Indian Multiplex Industry, once a vibrant hub of cinematic experiences, found itself on an unprecedented and volatile trajectory in response to the global COVID-19 pandemic and the subsequent surge in OTT (Over-The-Top) platforms. This period spurred rapid adaptation to changing consumer behaviour and innovative strategies to address challenges in the evolving entertainment sphere.
Check the report to explore the reel trends, analyse the factors fuelling its growth, decode the cost and revenue model, and join the guesstimate game as we navigate the celluloid landscape of success!
Continuing failure of Ed-Tech
The Ed-Tech industry which gained immense popularity during the COVID-19 pandemic is now on the threshold of failure. From being a supplementary mode of education to a primary one during the pandemic days, the industry is now coming to terms with reality. Well known companies like Unacademy laid off 600 employees and Vedentu another 200. Despite the fact that most of these companies are well funded and have high valuations they have not been able to perform well. They are facing problems of low enrollment rates and numerous complaints from the existing customers. The question this poses is that Ed-Tech’s were simply a necessity during an unusual time in human history and with things back in order, the limitations of virtual learning are finally exposed.
Dive deeper into this article to analyse the trends and the reasons behind the rise and fall of Ed-Tech startups and if they do have a future in the Indian scenario.
Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect
The Veblen Effect, coined by economist Thorstein Veblen, delves into the phenomenon where consumers gravitate towards costlier goods, associating higher prices with enhanced quality and social status. Rooted in conspicuous consumption, this behavior was initially observed in the upper class but has permeated all socioeconomic levels. The price-quality heuristic, a mental shortcut, reinforces this tendency, contributing to overpricing and irrational purchases.
This article by Sharanya Tulsyan remarkably navigates these dynamics and traps that consumers fall prey to while making purchase decisions. This economic anomaly is further explored through examples of social experiments, like the FRAGO Italia perfume launch and the Chivas Regal 18 whisky experiment, which underscore the widespread influence of the Veblen Effect.
Read on as Sharanya Tulsyan uncovers this twisted psychology in her article – Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect.
NOVICE
A Dive Into The Multiplex Industry
Unlocking the Reel Magic: Dive into the heart of India’s Multiplex Industry!
The Indian Multiplex Industry, once a vibrant hub of cinematic experiences, found itself on an unprecedented and volatile trajectory in response to the global COVID-19 pandemic and the subsequent surge in OTT (Over-The-Top) platforms. This period spurred rapid adaptation to changing consumer behaviour and innovative strategies to address challenges in the evolving entertainment sphere.
Check the report to explore the reel trends, analyse the factors fuelling its growth, decode the cost and revenue model, and join the guesstimate game as we navigate the celluloid landscape of success!
Continuing failure of Ed-Tech
The Ed-Tech industry which gained immense popularity during the COVID-19 pandemic is now on the threshold of failure. From being a supplementary mode of education to a primary one during the pandemic days, the industry is now coming to terms with reality. Well known companies like Unacademy laid off 600 employees and Vedentu another 200. Despite the fact that most of these companies are well funded and have high valuations they have not been able to perform well. They are facing problems of low enrollment rates and numerous complaints from the existing customers. The question this poses is that Ed-Tech’s were simply a necessity during an unusual time in human history and with things back in order, the limitations of virtual learning are finally exposed.
Dive deeper into this article to analyse the trends and the reasons behind the rise and fall of Ed-Tech startups and if they do have a future in the Indian scenario.
Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect
The Veblen Effect, coined by economist Thorstein Veblen, delves into the phenomenon where consumers gravitate towards costlier goods, associating higher prices with enhanced quality and social status. Rooted in conspicuous consumption, this behavior was initially observed in the upper class but has permeated all socioeconomic levels. The price-quality heuristic, a mental shortcut, reinforces this tendency, contributing to overpricing and irrational purchases.
This article by Sharanya Tulsyan remarkably navigates these dynamics and traps that consumers fall prey to while making purchase decisions. This economic anomaly is further explored through examples of social experiments, like the FRAGO Italia perfume launch and the Chivas Regal 18 whisky experiment, which underscore the widespread influence of the Veblen Effect.
Read on as Sharanya Tulsyan uncovers this twisted psychology in her article – Stature, Snobbery and Satisfaction- Unveiling The Veblen Effect.